Product Manager · Bengaluru, India

I build products people choose.

Product leader working across AI, growth, marketplaces, and technical products — from the first customer insight to meaningful scale.

See my work

Currently thinking about

How AI can give every team more leverage.

120M+

monthly active users scaled

27%

YoY lead generation growth

₹7 Cr+

revenue from content initiatives

3 days → 1 hr

workflow turnaround improved

01 / Experience

A career built around useful momentum.

I like products that make a measurable difference — for users, for teams, and for the business behind them.

Apr 2025 — Present

Ziovy

Senior Product Manager

Bengaluru, India

Owns the AI rewards, loyalty, and discoverability platform for Shopify brands.

  • Owns product vision, GTM strategy, and integration roadmap for an AI-powered e-commerce automation suite, making build-vs-buy and model/tooling trade-offs across the AI stack.
  • Designed and shipped AI-driven automation across merchant onboarding, rewards issuance, and campaign triggers, replacing manual operations with model- and rules-driven flows.
  • Defined evaluation criteria for AI output relevance and precision, including thresholds for model shipping versus deterministic-rule fallback.
  • Designed and launched a freemium model with up to 100 orders/day free, acquiring 10 pilot Shopify brands and driving retention and repeat purchases.
  • Built AI-driven personalization, then pivoted to search discoverability using brand engagement and conversion signals for a global Shopify/D2C merchant base.

Nov 2021 — Mar 2025

The Media Ant

Senior Product Manager — Marketplace for Media Discovery & Buying

Bengaluru, India

Founding Product Manager for a media marketplace, scaling product operations, growth, and internal systems.

  • Established SOPs, OKRs, and Agile delivery for a product team that scaled to 8 members as the organisation grew from 35 to 200 employees.
  • Partnered directly with the CEO on strategic initiatives and structured alignment across sales, marketing, and engineering.
  • Owned MAU as the core growth metric while scaling India’s largest ad marketplace from 90K to 120M+ users through workflow automation and PLG.
  • Directed the internal ERP build for campaign planning and financial operations, cutting execution time from three days to one hour.
  • Increased lead generation 27% YoY through Google Analytics and Microsoft Clarity, translating funnel data into roadmap decisions.

Aug 2019 — May 2021

Asiaville Interactive Pvt. Ltd.

Product Manager (0→1)

Kochi, India

Led products for a vernacular micro-content marketplace reaching 150M+ monthly users.

  • Led 0-to-1 development of a vernacular K-12 LMS on Moodle, shipping the MVP in four months.
  • Owned 2,000+ hours of content production, generating ₹7 Cr+ revenue over two years.
  • Partnered with the CEO on GTM and product-market-fit strategy.
  • Led a data-informed pivot from vernacular learning/news to short-form entertainment video based on regional adoption signals.
  • Introduced Agile practices to structure sprint delivery and scalability.

Jul 2019 — Aug 2020

AudioLearn

Co-Founder — Audio Learning Platform

Kochi, India

Built a creator marketplace for short-form audio learning across eight Indian languages.

  • Designed a dual-sided marketplace experience for creators and learners, shipping 10-minute audio content across eight Indian languages.
  • Owned product design, technical build, and GTM partnerships end-to-end as founding product lead.
  • Incubated under the Wadhwani Foundation after winning a hackathon.

May 2018 — Apr 2019

Grapes HMS

Associate Product Manager / Developer — Healthcare ERP

Kochi, India

Built hands-on product and technical foundations in hospital ERP, data systems, and stakeholder rollout.

  • Revamped ERP modules for hospital billing and operations while working hands-on with the underlying data layer.
  • Migrated legacy databases to MS SQL Server, improving system performance by 40%.
  • Led training and adoption programs across five hospitals, managing stakeholder rollout end-to-end.

02 / Approach

Strategy is only useful when it helps someone ship.

Product strategy

Turning business ambition into a focused roadmap and a sequence of smart bets.

0→1 discovery

Finding product-market fit through customer insight, fast validation, and clear success metrics.

AI & automation

Using emerging technology to remove friction and make complex operations feel simple.

Growth systems

Building loops, funnels, and experiments that compound adoption and revenue.

Technical fluency

Working shoulder-to-shoulder with engineering to make good ideas shippable.

Team leadership

Creating clarity across design, engineering, business, and go-to-market teams.

03 / Background

Curious by default.

A product career grounded in technology, business, and the constant work of understanding people.

Education

Cochin University of Science and Technology

National Institute of Electronics and Information Technology

Focus areas

AI products
Growth & marketplaces
Technical product strategy

04 / Contact

Have a hard product problem?

I'm always interested in ambitious products, sharp teams, and conversations that start with “what if?”

jishnu@ziovy.com
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